How to give complementary tickets to Sponsors?

How to give complementary tickets to Sponsors?

The number of complementary tickets included in a sponsorship is defined through Sponsor Labels.

Before onboarding your Sponsors to the Sponsorship Dashboard and giving them free tickets for the event, please therefore make sure to previously:

  • Create a ticket type for Sponsors
  • Create Sponsor Labels

The most critical function of Sponsor Labels in this context is to define the number of sponsor tickets allocated per sponsorship level. This ticket count will be directly associated with sponsorship deals and linked to the respective partner companies.

Sponsor Labels | Sponsor management | run.events


Adjusting the number of free Sponsor Tickets

The number of tickets allocated to a sponsor can always be modified under the “Staff” tab. This flexibility allows you to:

  • Add extra tickets for a specific sponsorship deal
  • Tailor ticket quantities based on individual sponsor needs or negotiated benefits

Go to: Sponsors -> Sponsorship Deals or Sponsorship List -> Click on a sponsorship deal -> open the “Staff” tab

 

To modify the number of sponsor tickets assigned to a specific sponsorship deal click on the “Change Numbers” button within the deal view:

 

Enter the updated ticket quantity based on the sponsor’s entitlement or negotiated benefits.

Save your changes to ensure the new ticket count is reflected across the Staff tab and partner records.

 


Sponsor Representative Setup

For each sponsorship deal, the event organizer must designate a Sponsor Representative—the primary point of contact for that sponsor.

Invite sponsor representative

In the case that the staff member managing the sponsorship is not entered yet, use the “Create New Staff Member” button in the “Staff” tab:

 

Fill out the Contact Information fields and Save:

   

Invite the staff member who will manage the sponsorship:

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The invited staff member will receive an email invitation to accept. Once accepted, go to the “Staff” tab of the sponsorship deal and select the individual who will serve as the sponsor’s representative. You can then designate this person by clicking on “Make Representative.”

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“Issue tickets” for sponsors so that their representative can assign the tickets accordingly:

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