Event Brand Identity Overview (For Organizers)
This guide outlines all visual identity settings available on the run.events platform. These settings ensure consistent and professional branding across your event's digital presence, including emails, mobile apps, tickets, badges, and promotional materials.
Configure these visual elements through your event organizer dashboard to create a cohesive brand experience for your attendees.
Basic Event Identity Settings (For Organizers)
Overview
Basic Event Identity Settings allow organizers to define the core visual assets for an event. These settings form the foundation of the event’s branding and are reused across multiple platform touchpoints.
This article explains where to configure these settings and how each asset is used.
Go to:
Event Level → Event Settings
Click on Event Identity
From this section, you can upload and manage your event’s primary branding assets.
Event Logo
The event logo is the primary visual identifier of your event.
Usage includes:
- Event dashboards
- Email headers
- Mobile app views
- Invoices and tickets
Recommendations:
- Ideal size: 600x600
- Use a high-quality image (PNG or JPG format)
- Prefer transparent backgrounds
- SVG format is recommended when supported
Header Image
The header image is typically displayed at the top of event pages and dashboards.
Usage includes: Website widgets
Recommendations:
- Ideal size: 1200 × 630 pixels
- Aspect ratio: Approximately 1.9:1 (landscape)
- Ensure image maintains visual clarity across screen sizes
Splash Picture
The splash picture is primarily used in the mobile app and visual entry points.
Recommendations:
- Ideal size: 1920 × 1080 pixels
- Aspect ratio: 16:9 (Full HD)
- Avoid text-heavy images
- Test visibility on mobile devices
Brand Colors
Brand colors define the accent and highlight colors used throughout the event interface.
Use colors that meet accessibility contrast guidelines.
- Primary Color: Main brand color used throughout the platform and mobile app
- Secondary Color: Accent color for highlights and CTAs
Learn more: Setting up Event Logo and Colors | Event Organizer Settings | run.events