Turn attendees into brand ambassadors with one click!

Running an influencer campaign

Learn how to launch and manage an influencer campaign in run.events, including email and push notification setup, tracking engagements, and monitoring results.

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Send Campaign

To do it select an envelope icon on the campaign level (an arrow above) and adjust configurations.

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Then follow the steps:

  • Provide an information from which e-mail address you campaign should be sent
  • Use template (we recommend using your event template)
  • Add an e-mail title
  • Add an e-mail body (please use tokens as it is recommended)

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You can (optional) also send „Push notification” via mobile app to your attendees. For instance, you can share an info with them about influencer campaign details and voucher code sent via e-mail, etc.

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When „Email” and “Push notification” details are defined you can press “Send” to reach your audience. Congratulations – your first “Influencer Campaign” thanks to run.events has been sent! 😉

Your campaign will be immediately visible on the Influencer Campaigns list as “Sent”:

An Attendee gets an e-mail message which includes body, title and social media card to be shared on LinkedIn.

An attendee clicks “Get started” in the e-mail to publish his or her event Social Card on her or his LinkedIn wall in a moment.

After getting started he or she must use “Publish on LinkedIn” button. The run.events will ask him or her to log in to LinkedIn before publishing it. Additionally short before publishing on LinkedIn, your attendee will have a chance to modify LinkedIn post content.

Look at the real life example of LinkedIn post by Attendee thanks to “Influencer campaign” with run.events.

Managing Influencer campaign

You as event organizer you can track “Influencer Engagements” , “Missing Engagements”, and “Influencer Leaderboard” directly in run.events in the “Reports section” where you can see all the conversions, engagements, tickets sold, and collected points.